When Should You Make an Offer Below Asking Price?
Homes are expensive, and getting even more so every day. (Also, water is wet and the sky is blue!) Making an offer over asking price—sometimes by absurd amounts—has become a harrowing norm for today’s buyers.
But even as the market rockets upward, there are always those buyers. You know the type: You visit their new home for a dinner party, and halfway through the meal, they lean over to whisper in your ear.
“We got a killer deal,” they say. “Under list price.”
Then you proceed to silently hate them forever. Because. Homes. Are. Expensive.
But getting an awesome deal on a house isn’t impossible, even in a hot market. If you learn to read the signals, you just might find sellers who are amenable to an offer below asking price.
To be clear: Real estate pros warn against extremely lowball offers (typically more than 15% below listing price) because you might offend the sellers—even if the home’s been on the market for months. Strategize with your agent to determine both how far under listing price you’re comfortable going, and what you think the sellers might respond to.
Not sure where to start? These five signs will help you determine when the time is right for a low offer.
1. When the buyer wants out
Not every seller wants to wait for an over-the-top, so-much-money-it-takes-your-breath-away offer. Some homeowners want to sell quickly, and they’re willing to accept lower offers to do so.
“Submitting a lowball offer has more to do with circumstances than the actual property itself,” says Than Merrill, a real estate investor in San Diego. Lowballs “grow increasingly attractive to homeowners the more desperate they become to sell their property.”
A little bit of sleuthing by you and your real estate agent can go a long way in figuring out the sellers’ motivation: Have they recently gone into default on their loan? Are they trying to move to a new state for a job, or to take care of elderly relatives? Did they inherit the house but don’t have any interest in the real estate game?
“If you can identify what the seller really wants or needs, you may be able to negotiate a better deal,” Merrill says. “You never know until you ask.”
2. When the home is blatantly, obnoxiously overpriced
Just because a home is expensive doesn’t mean it’s overpriced—it might just be worth every penny. But sellers do often get an inflated sense of their home’s value. And those homes can languish on the market.
Enter: You and your below-asking offer.
Work with your agent to look at the comps for your area, and find out what other homes are selling for. If there’s one that makes you say they’re out of their damn minds, it might be ripe for a low offer.
“Overpriced homes can be a good target for making a lowball offer,” says RJ Winberg, an agent in Orange County, CA. “You may in fact be the only offer this frustrated and anxious seller has seen yet.”
3. When you’re not picky
Maybe you have a flexible wish list. Two bedrooms, three bedrooms—more space is great but you really need only one, right? Perhaps you care only about how your house looks on the inside. Or maybe you’re planning a full renovation no matter what you buy.
If all you care about is price, don’t feel bad throwing below-asking offers left and right.
“Most buyers are going all-in and looking for their dream home, but some buyers are more concerned about whether or not they’re getting a good deal than how ideal the actual house is,” Winberg says. “If you go around making lowball offers on every home you could conceivably see yourself living in, chances are you will eventually find a seller who will entertain your offer.”
4. When the home has hopped on and off the market
Keep your eyes peeled for a home that’s been on and off, then on and off, the market. This home might be a prime candidate for your low offer. After all, imagine the seller’s irritation: Listing a home can be an arduous process, filled with open houses, surprise showings, and negotiations—only to have the buyer back out at the last minute.
“This often means that the seller is getting frustrated with the process of being on the market and may be more open to accepting a lower offer, just to get through the process,” says Klaus Gonche, a Realtor® in Fort Lauderdale, FL.
But before you make an offer, see if your agent can get some intel: It’s possible there’s another reason the sellers are listing and relisting their house—such as they don’t actually want to sell.
5. When the home is outdated
Elizabeth Gigler, an agent in Naperville, IL, has three requirements for going in low: First, the home must have been on the market for more than 60 days. Second, the home must have old mechanicals. (Updating a vintage HVAC system could cost thousands of dollars—meaning that a low offer is entirely justified.) Third, the home “is completely outdated,” she says.
That ’70s-era burnt orange shag carpeting isn’t anyone’s style these days. The sellers might presume they’ll get full asking price without swapping in something more neutral; however, they might change their tune after a few months on the market without any offers.
That’s when you swoop in with a low offer—and get yourself a killer deal to brag about at your next dinner party.